Guides for Brides logo
Fairs & Events Planning Tools
London Bridal Week: Wedding Dress Trends For 2020

London Bridal Week: Wedding Dress Trends For 2020


Izzy Turner-Hicks
Izzy Turner-Hicks Updated:
8th of March 2023

Here at Guides for Brides we love visiting London Bridal Week and White Gallery to meet with bridal designers, see the latest collections and find out what brides will be wearing in 2020! Here are the top wedding dress trends we spotted on the runways... 

\n

Bright florals

Florals have been a popular choice in bridal for a couple of years now, but this year we saw designers get big and bold with their blooms. Flowers were bigger and brightly coloured, and appeared everywhere from veils and capes to shoes, accessories and all over gowns. Ranging from embroidery to incredible hand-painted designs, bright florals are a fun way to add a twist to traditional silhouettes. 

Bright Florals House of Mooshki Guides for Brides

[Above: House of Mooshki]

Bright Florals Ronald Joyce Guides for Brides

[Above: Ronald Joyce]

Bright Florals Victoria Sanders Guides for Brides

[Above: Victoria Sanders]

Capes

Move over veils - wedding capes are the newest accessory in town! Capes are the perfect way to give a wedding dress a little extra drama, with the added bonus that they leave your hair free so you don't have to worry about them pulling your style loose. Lengths at London Bridal Week ranged from shorter shoulder capes to full-length styles extending into a train. 

Capes Ronald Joyce Guides for Brides

[Above: Ronald Joyce]

Wedding Dress Cape Ronald Joyce Guides for Brides

[Above: Ronald Joyce]

Feathers

Feathers are one of those wedding dress trends that have been creeping up on us, but they were certainly out in force this year. From flapper-style feather skirts to fluffy feather necklines and feathery trims on sleeves, it looks like feathers aren't going anywhere. We especially loved the peacock feathers features at Eliza Jane Howell this year!

Demetrios

[Above: Demetrios]

Feather Eliza Jane Howell Guides for Brides

[Above: Eliza Jane Howell]

Stars

While sparkles and sequins are always popular with brides, the latest wedding dress trend is truly stellar: stars! Whether they're large embroidered appliques or tiny shaped sequins, stars are our new favourite embellishment for weddings in 2020. 

Stars JLM Bridal Guides for Brides

[Above: JLM Europe]

Glitter 

Speaking of sparkle, glitter was definitely a trend at this year's shows! Brides are truly embracing the unicorn look for their wedding, with sparkling wedding dresses popping up on the runways and in collections. As well as the classic beaded and embellished looks, we saw a lot of glitter fabrics and lurex in next year's collections. 

Glitter Wedding Dresses Lazaro Guides for Brides

[Above: Lazaro]

Glitter Wedding Dresses LQ Designs Guides for Brides

[Above: LQ Designs]

Trousers and Jumpsuits

Another bridal trend that's been ticking along for a season or two, trousers and jumpsuits are still a popular alternative to the classic wedding dress. We saw cool separates at brands like Ivory & Co, and vintage takes on a pantsuit at Eliza Jane Howell. 

Wedding Trousers Eliza Jane Howell Guides for Brides

[Above: Eliza Jane Howell]

Unusual sleeves

Ever since Kate Middleton married in her Alexander McQueen gown with full-length lace sleeves, wedding dresses with sleeves have been increasingly popular with brides. However, this season we found that sleeves are bigger, quirkier and more prominent than ever before. From floor-length princess-style sleeves to sheer puff sleeves, designers are getting more creative with wedding dress silhouettes. 

Wedding Dress Sleeves Cizzy Bridal Guides for Brides

[Above: Cizzy Bridal]

Wedding Dress Sleeves Amelie Guides for Brides

[Above: Amelie Bridal]

Still on the hunt for your dream wedding dress? Visit our Wedding Dress Finder here to search by bridal designer, wedding dress style, fabric or shape! 

Looking for the dress?

Izzy Turner-Hicks

About the author


Izzy Turner-Hicks

Izzy has been writing about weddings for nearly 10 years. Recently married, she's been able to add her own experience of the planning process to her articles. In-house editor at Guides for Brides and previously editor of top wedding magazines; Wedding Ideas and Love Our Wedding. Her specialism is bridal fashion.

Search for bridal wear near you


  • All Locations
  • Overseas